Network Marketing Communication

I’m sure you fellow network marketers have experienced it.

You’re cruising the aisles when you see a friend you haven’t communicated with in a long time. 

Instantly a thousand thoughts crowd into your mind.

Man!  I wish I wasn’t in my sweats!

How do we even begin to catch up?

What are her kids’ names and what were they up to when we last saw each other?

Fresh meat! (I hope not!)

But as a mlm’er, the thought foremost in your mind…How can I bring up my networking marketing opportunity?

So the conversation begins.  You catch each other up on your families, etc.  Then one of two things usually happens.  Either you ask her what she’s up to and wait for the opportunity to steer the conversation around to your opportunity, or she poses the question first:

“So, what are you up to lately?”

What to say…

You want to bring up your opportunity but don’t want to appear like a headhunter.  So you don’t say anything.

Then you beat yourself up all the way to the car and maybe even tell yourself you’ll never make it as a network marketer.  Why didn’t you say SOMETHING?  That’s what I call grocery store paralysis.

Is it such a bad thing, though?  Not necessarily.  Here’s what I do when I have an attack of grocery store paralysis.  I make a note to myself to make a call to my friend the following day.

And I call her.  And here’s what I say…

“Hey, Beth, it was so great to see you yesterday.  How fun it was to catch up with you!  I’ve been thinking about you ever since.  You know, you asked me during the course of our conversation what I was up to, and I was remiss in not telling you about one of the most exciting things that I’ve been doing lately, something that might be of interest to you.  Would you be open to hearing about it?”

Now, what is she going to say?  Most likely, “Yes.”

So, all is not lost.  People love to know that you’ve been thinking about them and when you reach out in friendship, it goes a long way.

Grocery store paralysis can actually save the day.

Happy networking,

Kathi Peters

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